Wednesday, October 17, 2007

Females and Gaming

After reading "Virtually Female: Body and Code" I found it intersting how Margaret Morse wanted to keep her feminine identity. She said that "in a male orientated technological world that devalues the flesh, my struggle is thus against myself embodied as a woman. " From the Lidlicker article, I find it interesting as it was written in 1960 and solely excludes women and technology - it always talks about how men and computers are symbiotically related and some of the ways in which they are similar and not similiar in function. I find this to be true in many respects because much of the technologies made like gaming are dominated by men. I remember a statistic that eighty percent of the gaming programmers in the States are Caucasian males. Because of this, I can also see how much of the features in video games are marketing for men. Many video game female characters are like supermodels who are often completely helpless or are dominating with the smallest clothes possible. I remember reading Brenda Laurel's "Utopian Entrepreneur" which was about her goal to make a girl's software company. It failed but in many respects it said something about the gaming industry and how it is not normally marketed for girls.

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